SEO stands for Search Engine Optimization and helps search engines understand your website’s content and connect it with users by delivering relevant, valuable results based on their search queries.

- Keyword Research: Finding out what your target audience searches for
- On-Page SEO: Optimizing webpages and their content
- Off-Page SEO: Getting other sites to link to your site, which can boost its reputation
- Technical SEO: Improving your site’s overall performance and accessibility
